Gamification is a process that converts a task into an activity that resembles a game.
It is a way to make the mundane more interesting and engaging.
Gamification in sales is used to incentivize buyers, drive engagement and generate leads. It can be used in many ways, such as rewarding customers for purchases or following up with them after they have made one. The process of gamification in sales has been around for decades but it has recently become more popular due to the success of companies like Uber and Nike who have seen significant increases in their business since implementing gamification strategies.
Gamification in sales is used to incentivize buyers, drive engagement and generate leads. It can be used in many ways, such as rewarding customers for purchases or following up with them after they have made one. The process of gamification in sales has been around for decades but it has recently become more popular due to the success of companies like Uber and Nike who have seen significant increases in their business since implementing gamification strategies.
Why do Gamification Sales Functions Matter?
Gamification can be used in sales functions to incentivize the sales force to complete their tasks. This is a great way to increase productivity and work satisfaction. The gamification of salesforce functions has been proven to be an effective way of increasing the performance of employees. Gamified Salesforce Functions are now being used by many companies across the world as a way to improve work satisfaction and productivity.
Among the most common gamified sales functions include:- Leaderboards and challenges,- Prizes and rewards,- Points and badges.It has also been proven that implementing a gamified structure in this way can lead to significant improvements of work performance.
What are some examples of Gamification in Sales?
Gamification is a powerful tool that can be used to motivate employees, engage customers and increase sales.
There are many examples of gamification in sales and the following are just some of them:
1) Phone games for salespeople- Motivacraft created an app called SalesforceIQ which gamifies the process of selling by turning it into a game. The app tracks your progress, provides feedback and rewards you with badges for your achievements.
2) Gamifying your sales funnel- If you want to increase conversions, try gamifying your sales funnel. This will create a sense of urgency and make people more interested in buying from you as they will have to work for it.